Last year we made a commitment to bring creative leadership inside the building at Host, and today we’re pleased to announce the appointment of Julian Watt (previously ECD of GPY&R Sydney), joining the creative helm with our existing ECD, Bob Mackintosh.

He’s won loads of awards, and more importantly has a really enviable body of innovative work. We’re looking forward to seeing what Bob and Julian achieve together in years ahead.


It takes a rare talent to get an entire rugby team down to their underwear, but it’s a task we willingly undertook for Jockey – one of our newest clients.

We’re stoked to be working with another brand from the Pacific Brands Underwear Group, especially when they’ve just signed on as a sponsor of the All Blacks.

Stay tuned for more in 2014.


We’re keenly anticipating the season opener for V8 Supercars next week, following our appointment to the account.

They’re one of the leading sports entertainment properties in Australia, and we’re excited to play a role in growing the fan base even further.

Write Your Own High Seas Adventure.

Our first campaign for Carnival Cruise Lines is inspired by tales of epic adventures on the high seas, and contrasted with the not-so-epic quests we set ourselves on holiday.

Visit one of our intrepid adventurers in A Novel Voyage or Hero of the High Seas.

Move More, Bounce Less.

Berlei sports bras reduce bounce by up to 50%, so Australian women can move more and bounce less.

Our new TVC puts this theory to the test – check it out here.

Welcoming Fetch TV.

We’ve been appointed as creative agency for Fetch TV, and developed a campaign to communicate their killer product proposition, rallying Australians to ‘Show TV who’s boss’.

Check out our first TVC here and expect here more from this innovative business in coming months.

All Hands On Deck.

We’re pleased to announce that we’ve been appointed the agency of record for Carnival Cruise Lines.

This follows their first successful year in the Australian market, and their plans to bring an additional ship to the Australian market in 2014.

We love the cut of their jib, and we look forward to making some great work with them – we promise it’ll be lower in nautical puns than this announcement.

Sexy Shapewear.

Our campaign for Berlei’s new Sculpt shapewear celebrates a range that looks and feels so gorgeous, you won’t want to take it off.

We worked with creative team Parlour, Aussie model Camille Piazza, and Sydney rock band The Preatures to create the campaign, which launches this week.

See the TVC here.

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